Top PR Agency in Canada | Marketing & Advertising

Building Trust Starts With Proof

We’re Proof Strategies: a leading independent public relations and marketing agency.

For three decades, we’ve connected our clients to their audiences authentically and effectively. We’re driven by a curiosity that challenges us to Ask Better Questions™. That allows us to deeply understand people, culture and the clients that trust us to connect them to who and what matters.

How Can We Help?

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Case Studies

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Taking On the Underground Economy for a Safer Ontario

Challenge: The Underground Economy was surging with uninformed Ontarians illegally hiring unlicensed contractors for electrical work in their home – putting them, their family and their home at risk. Insight:...

Drawing On the Spirit of Celebration From the Past To Inspire Today’s Pride

Challenge: As a government organization, LCBO needed to hit the right tone of sensitivity while celebrating Ontario’s 2SLGBTQIA+ community. Insight: In Ontario, the Queer spaces were closing down at a...

Harnessing the Power of the Purr to Launch an Innovative Cat Treat

Challenge: Fancy Feast Savoury Cravings was launching into the competitive pet treats market with a premium-priced product in the middle of the affordability crisis. We needed to find a clear...

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Trust

Proof Strategies’ CanTrust Index is a leading source of understanding and defining trust in Canada. For the past nine years, we’ve told a uniquely Canadian story, highlighting trust across topics, organizations and population segments.

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