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Proof Strategies Named Large Agency Team of the Year by the Canadian Public Relations Society

June 6, 2023

Toronto, ON – June 6, 2023 – Proof Strategies is honoured to announce its recognition as the Large Agency Team of the Year by the Canadian Public Relations Society (CPRS). This award was presented during the 2023 CPRS National Conference in Whistler, BC, reaffirming Proof Strategies’ position as a top-tier agency in the Canadian public relations industry.

“I’m honoured to work with such caring, kind, dedicated, and talented professionals. This truly is a team victory,” said Bruce MacLellan, President & CEO of Proof Strategies. “Every day, Proofers work hard to be trusted partners to our clients and role models in our industry. From being carbon neutral and certified Caring Company to awards for excellence, we always hold ourselves to the highest possible standards.”

The CPRS Awards of Excellence further recognized Proof Strategies’ exceptional client work, with the agency securing three additional awards. The outstanding campaigns that earned recognition include:

This recognition is a testament to the collective efforts of numerous talented Proofers. The Agency Team of the Year win is a result of our unwavering commitment to its purpose and the embodiment of its six core values: excellence, empathy, curiosity, innovation, inclusivity and integrity.

Proof Strategies extends its sincere appreciation to Proofers for their exceptional work and to our clients for their continued partnership and collaboration. This recognition reinforces the agency’s commitment to excellence and sets a new benchmark for the future.

About Proof Strategies

Proof Strategies is a communications, public affairs and government relations partner that “Asks Better Questions™.” As an independent agency founded in 1994, Proof Strategies has earned more than 325 awards for client work and industry leadership, including Best Workplace in Canada in 2010 by Great Place to Work™, Large Agency Team of the Year in 2020 and 2023 by the Canadian Public Relations Society and Caring Company Certification in 2022 by Imagine Canada. The Proof Strategies CanTrust Index™ is a leading source of insight on trust in Canada. Learn more at and follow @get_proof on Twitter and Instagram.

About CPRS

Founded in 1948, the Canadian Public Relations Society is a not-for-profit association of professionals dedicated to the practice, management, and teaching of public relations and communications. Comprising 13 local societies, CPRS’ mission is to build a national public relations and communications management community through professional development and accreditation, collaboration with thought leaders, a commitment to ethics and a code of professional standards, advocacy for the profession, and support to members at every stage of their careers.

Media contact:

Maddy Porter

Senior Consultant, Proof Strategies